Celestia Brand Evolution

Celestia is the first modular blockchain network — a new foundation for building anything on chain. The brand needed to convey a sense of boldness, creativity, and futurism, while also signaling its deep technical expertise. This was the basis for a great rebrand and web redesign sprint that brought focus and finish to the brand, elevating its presence without losing its experimental energy. The Celestia team spoke about their tech with an artistic intensity. So we turned Celestia's technical mastery into curiosity. We tapped artist Vincent Schwenk to transform specific briefs for concepts like blob space, abundance, and light nodes into textural, mesmerizing icons in motion, serving as the foundation of a new identity system. We established a precise, grid-driven brand system across web and collateral—disciplined in structure, but designed to surprise.